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Using B-roll footage is a highly effective strategy for leveling up your video content. B-roll keeps viewers engaged and watching your content longer. However, getting the perfect, high-quality B-roll can be a lot of work.

Luckily, with OpusClip, you can seamlessly incorporate both stock video and AI-generated B-roll like a pro. Here are three professional tips on how you can use OpusClip to generate great B-roll footage and elevate your video production.

What is B-Roll?

B-roll is the supplementary footage used in filmmaking and video production that supports the main footage. In other words, it’s the extra visuals that enhance your story.

For example, imagine you are watching an interview. The video will focus on the person speaking, but then it will cut away from them and play a video representing what they’re talking about. 

This added layer of visual interest makes your videos more dynamic and engaging.

1. Enhance Your Storytelling

If you want your videos to look professional, B-roll is a great way to enhance your storytelling. It helps illustrate your point, maintains viewer interest, and drives your narrative forward. It adds context and depth to your stories, making your content visually appealing. 

For example, adding visuals of a forest and waterfall while talking about camping or mental health can break up the monotony of talking head-style interviews and transport your viewers to a different setting, enriching their experience.

2. Cover Your Edits and Transitions

Incorporating B-roll footage is also a great way to cover your edits and transitions. 

If you make a mistake while recording, make a strange face, or need to tighten up your script without re-recording, B-roll can mask these issues seamlessly. It also allows you to hide cuts and create smoother transitions between different video sections.

This technique helps maintain continuity and keep your viewers focused on the content rather than noticing awkward edits. Using B-roll like this results in a more professional and polished final product.

3. Move Your Story Along Easily

Lastly, B-roll footage can highlight key moments or words in your video. Strategic use of B-roll can draw attention to critical segments, emphasizing important points and ensuring your message is delivered effectively. This will add clarity to the story and produce a more professional video.

Create B-Roll Like a Pro with OpusClip

To incorporate B-roll using OpusClip, navigate to the B-roll section. You can either generate footage using AI or select from stock video options. 

Stock B-roll is a great option. The footage will look realistic and add a human touch since it’s created by people.

Alternatively, AI B-roll is generally very realistic, and it offers unique footage exclusive to your videos since no one else will have that same clip. Using AI B-roll will help your videos stand out.

Once you’ve generated or selected your B-roll clip, you can preview it to make sure it fits your content. If adjustments are needed, you can change the AI prompt or tweak the length of the clip.

Key Takeaways: 3 Ways To Use OpusClip AI B-Roll Like a Pro!

You can easily create professional video content by using B-roll to enhance your storytelling, cover your edits, and highlight key moments. OpusClip makes this process easy and efficient, creating the B-roll for you — so you can focus on creating more compelling and engaging videos!